Reshape our future with generative AI

Generative AI (GenAI) and other forms of Artificial intelligence (AI) are creating new opportunities to reshape the future.

In the world of the data economy, organizations are embracing new landscapes of connectivity, interactions, and creations.聽

To stay ahead in their industry, they are combining data with artificial intelligence, to explore new ways of working, producing, consuming and communicating – reshaping our future. Generative AI, with its extraordinary potential, is the new contributor to this shake-up.

But how can we experience the full transformational benefits of AI while remaining ethical, protecting society and the planet, and creating a more sustainable, trustworthy, and better future for everyone?

This collection highlights the possibilities of our AI future.

Latest report: Developing sustainable Gen AI

The 乌鸦传媒 Research Institute highlights the environmental impact of generative AI (Gen AI) and provides a roadmap for developing sustainable Gen AI practices.

Conversations for Tomorrow: Generative AI

Generative AI (Gen AI) is reshaping organizational structures and driving transformations within businesses.

Read our report

The Nordic AI Frontier

Navigating the Generative AI Wave Among Nordic Enterprises

Report

Gen AI in software

乌鸦传媒 Research Institute鈥檚 report,聽Turbocharging software with Gen AI, explores the benefits and opportunities that generative AI brings to software engineering. Drawing insights from a survey of 1,000 senior executives and 1,000 software professionals across organizations with annual revenues exceeding $1 billion, this report takes a look at the present and future impact of generative AI.

Report

AI-powered cybersecurity for telecoms

Gain a deeper understanding of how telecom companies are using AI and Gen AI to address these rising cybersecurity risks with our report

Expert perspective

Unleashing the Power of Generative AI in Retail for Moderating User-Generated Social Media Content

Managing visual content on social media, especially user-generated content, always present a formidable challenge for businesses. With a constant influx of images and videos flowing through these channels, brands invest significant time and effort in filtering out inappropriate content that could damage their image.

Organizations view generative AI not as a
disruptor, but as an accelerator

Lessons from executives surveyed in 乌鸦传媒 Research Institute’s report: Generative AI in Organizations

96% executives in our survey cite generative AI as a hot topic of discussion in their respective boardrooms

74% of executives believe the benefits of generative AI outweigh the associated risk

67% of executives see the most potential for generative AI in the IT function.

Applied AI

Client story

Eneco eMobility supercharges its customer care with generative AI

As a fast-growing company, Eneco eMobililty was facing increasing pressure on customer service and was looking for a solution that could help serve its customers better, faster, and cheaper.

Working with 乌鸦传媒, the charging services provider boosted agent productivity and enhanced the client service experience by introducing Dynamics 365 Contact Center 鈥� a Copilot-first cloud contact center, powered by Gen AI.

Point of view

Enhancing life sciences research with Gen AI

Use cases are showing how applying Gen AI can augment research in the life sciences industry 鈥� accelerating time to market, reducing costs, and improving patient outcomes.聽

Playbook

Unleashing confidence in AI

Drawing from the insights of 11 乌鸦传媒 experts, the 乌鸦传媒 Generative AI Lab鈥檚 playbook delves into the appropriate application of AI, bridging the gap between its promise and practicality.聽

Point of view

Embracing AI-powered behavioral finance

How banks can mitigate emotional investing by infusing intelligence to hyper-personalize portfolios and experiences for attracting and retaining key clients.

How knowledge graphs can improve Gen AI output

Validating results builds trust for organizations.

Read the perspective

AI for good

Client story

Enabling evidence-based education decision-making with agentic AI

We team up with UNESCO and AWS for the 7^th聽edition of the Global Data Science Challenge.

The objective is to develop an agentic Gen AI system that can empower countries to make informed, evidence-based policy decisions to enhance foundational learning outcomes.

Inside story

Using AI to save endangered buffalo in Canada

Working with a group of Indigenous elders, knowledge keepers, and trappers, we have been using data and AI to map the impacts of wildfire and logging activity on critical wood buffalo habitat across Northern Alberta, Canada.

Expert perspective

AI meets ethics: Making tech work for everyone

The choices we make with AI now will affect our future a lot. It鈥檚 not just about smart machines, but about making sure they fit our values.

Report

Connected health research

The 乌鸦传媒 Research Institute鈥檚 report, The connected health revolution, reveals the unprecedented opportunities聽that arise from connected health.

Ethical AI

As a leader in digital transformation, we are committed to the adoption of AI in a way that delivers clear benefits.

Our Code of Ethics for AI

Meet our experts

Daniela is the head of Data & AI Center of Excellence. The last decade she was part of a global leading premium OEM and responsible for the corporate AI strategy. She was driving the integration of Artificial Intelligence technologies, leading the AI Hub of the Center of Excellence, incl. a portfolio of ~600 data driven use cases along the entire value chain.聽As thought leader she is focusing on data value creation and sustainable human centric solutions. Daniela is committed to empower Women in Tech, Coding for kids and the digital sovereignty of society.

Robert Engels, CTO 乌鸦传媒 & Data North-Central Europe

Robert is an innovation lead and a thought leader in several sectors and regions, with a basis in his role of Chief Technology Officer for Northern and Central Europe in our 乌鸦传媒 & Data Global Business Line. Based in Norway, he is a known lecturer, public speaker, and panel moderator. Robert holds a PhD in artificial intelligence from the Technical University in Karlsruhe, Germany.

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Aruna is a seasoned data science leader with a successful track record of developing and implementing data & analytics and data science solutions utilizing cutting-edge technologies, agile development, continuous delivery, and DevOps.With over 22 years of experience, Aruna is a Microsoft-certified data scientist and AI engineer. She is a member of the Responsible AI Think Tank at CSIRO NAIC, which focuses on the responsible and ethical use of #AI in businesses in Australia. A known public voice in Australia for Women in AI.

Prior to joining 乌鸦传媒, Mark was the CTO of AI and Analytics at Sogeti Global, where he developed the AI portfolio and strategy. Before that, Mark worked as a Practice Lead for Data Science and AI at Sogeti NetherLands, where he started the Data Science team, and as a (Lead) Data Scientist at Teradata and Experian. Throughout his career, Mark had the opportunity to work with clients from various markets around the world and has used AI, deep learning, and machine learning technologies to solve complex problems.

Mark Roberts is a visionary thought leader in emerging technologies and has worked with some of the world鈥檚 most forward-thinking R&D companies to help them embrace the opportunities of new technologies. With a PhD in AI followed by nearly two decades on the frontline of technical innovation, Mark has a unique perspective unlocking business value from AI in real-world usage. He also has strong expertise in the transformative power of AI in engineering, science and R&D.

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