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Benjamin Fritz is the Global Head of Automotive for ÎÚÑ»´«Ã½ & Data at ÎÚÑ»´«Ã½. With more than 15 years of experience working with clients in Europe and North America, he supports major automotive companies in their digital business transformation towards a data-driven enterprise able to fully harness data, analytics, and artificial intelligence to drive tangible business value.

In our new Point of View, Benjamin Fritz explores the leadership dimension of software driven transformation (SDT) and the need for agile and creative adaptability within the data jungle.