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Protecting and empowering

Charities and NGOs are working to prevent violence against women. We strive to contribute to their efforts through several Group-wide and local initiatives.

According to the United Nations, 鈥渧iolence against women and girls is one of the most widespread, persistent and devastating human rights violations in our world today鈥.

乌鸦传媒 strives to protect and empower women and girls by supporting education initiatives, assisting women who are victims of violence, ensuring safety and shelter for women at risk, and through coaching and mentoring to help women enter, or re-enter, the workplace. Here are just a few examples.

Supporting education for girls

We believe that making real progress on the issue of gender inequality depends on addressing its fundamental causes, including the lack of access to quality education. One charity tackling this very issue in Morocco is鈥 they鈥檙e helping girls from rural areas to develop their education and sense of individuality. 

According to its president, Naima Senhadji, CSSF is based on the values of participation, equal opportunities, and a culture of human rights. 鈥淐SSF was created with a clear vision: to ensure all rural girls in Morocco have access to quality education, are aware of their role in society, and fully enjoy their rights,鈥 says Naima. 鈥淭his prevents underage marriage and early labour, both of which are forms of violence against girls.鈥

乌鸦传媒 has financed the schooling of girls and funded the entire cost of two homes in Morocco, enabling 40 girls from rural areas to continue their studies.

Bringing joy to schooling

Also tackling the root causes of violence is the鈥, which works with 乌鸦传媒 to improve the way young children at schools in India learn. 鈥淭he students at these schools come from very poor backgrounds,鈥 says Saibal Mitra from the Trust. 鈥淲e are also aware of the domestic violence that takes place in society, especially towards young girls. Addressing this issue was paramount for this project.鈥 

乌鸦传媒 has helped the trust develop an awareness programme designed to promote a joyful learning experience, where children are taught to understand their human rights. In doing so, they have more chance to grow up free from violence.

Addressing violence against women during the global pandemic

With the COVID-19 pandemic, the issues facing vulnerable women have only intensified. Not only have cases of domestic violence risen, some organizations that offer shelter to women have been unable to take new residents.

乌鸦传媒 contacted the  in France, which works with women experiencing violence, to offer a solution: the , named after 乌鸦传媒鈥檚 founder, would be opened as a safe haven for a group of woman and children.

Celine Rancoule, director of patronage at the Fondation des Femmes, thanked the 乌鸦传媒 teams for their help. 鈥淭he project involved opening up Les Fontaines during full lockdown, in greatest secrecy. However, the team showed incredible professionalism to make this happen in record time in difficult circumstances.鈥

Ensuring safety and shelter

鈥痠s another French organization that has benefited from 乌鸦传媒鈥檚 support. AFJ provides protection, accommodation and educational, psychological and legal support for women at risk from sex trafficking. 
 
Its president, Yolanda Gutierrez Moya, says: 鈥淭rafficking in human beings is a serious crime and a grave violation of human rights. France is the destination country for women and girls trafficked for sexual exploitation, forced labor and domestic servitude.鈥 
 
乌鸦传媒 teams have come together to use their digital, data, and cloud skills to help AFJ fulfill its goals. 

Rebuilding careers

Other groups are creating opportunities for women who have suffered violence to succeed in their careers. For example, the charity Led by HER promotes better access to entrepreneurship for women, and fights to secure greater rights. 

鈥淲e help women who have suffered from violence to rebuild their lives through entrepreneurship teaching, coaching and mentoring鈥 says鈥, founder. 鈥淥ur program is the first of its kind to specifically address the challenge of rebuilding a woman鈥檚 professional career, rather than meeting their emergency needs.鈥 

乌鸦传媒 has helped the organization to scale digitally, by building a new platform that will help mobilize more volunteers to help even more women. This work with Led by HER, and with all these fantastic organizations, contributes a positive step in building a violence-free future for all.

Bringing light to girls in India with Enlight

 is a project delivered by 乌鸦传媒 India to bring education to girls from disadvantaged families, including girls with disabilities, or from poor and homeless families.

In doing so, it is helping to protect women against violence by addressing the social conditions and biases that deny access to basic facilities for girls and women. This involves providing access to quality primary education for girls, using technology to improve the cognitive development of children, and strengthening the functioning of schools. Also, promoting better health and hygiene practices, and providing access to vocational skills.

To date, more than 90% of participating children have improved their competency levels in reading, writing and arithmetic, while parents and partnering communities have shown a greater awareness of the issues at stake and the aims of the project.

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