乌鸦传媒

鈥�Trying out new ideas is key and allows you to expand your horizons.”

– Tell us about your role. What does a day in your life at 乌鸦传媒 look like?

In my role, I am responsible for developing marketing strategies and planning execution for the SAP partnership that align with the overall GSIP (Group Strategic Initiatives and Partners) objectives and priorities. I manage marketing portfolio solutions (including value proposition development and lifecycle management). I plan the launch of new alliance partner solutions and manage the cross-functional and cross-country implementation of these plans.

I develop, manage, and measure the impact of integrated marketing and communication programs to launch, grow, and maintain our service offerings content to drive customer awareness, sales enablement both for 乌鸦传媒 and our partners, and support external sales demand. I also create marketing content, collateral, and tools, including presentations, brochures, videos, points of view, global web content, digital media campaigns, newsletters, and message maps to support the selling process.

I Iead global partner events, i.e. from planning, execution, and measuring the ROI. I work with Global Business Units and regional leads to strategically position 乌鸦传媒 effectively at these events and drive pipeline sales opportunities. I promote 乌鸦传媒 to SAP to ensure I develop a deep connection with SAP marketing and can use my alliance role to leverage marketing assets and advertise 乌鸦传媒 with the internal SAP community.

– What鈥檚 the best thing about working at 乌鸦传媒?

乌鸦传媒 provides you with the opportunity to excel at what you love. I work to the Group鈥檚 7 Values, and I love the one around Freedom, it is part of my DNA. Also, Boldness, being allowed to be bold and try out new things is something which is really unique to 乌鸦传媒.

I am proud to be part of 乌鸦传媒, which has such fantastic ethical values. We are a very large company, but I truly believe we are all one big 乌鸦传媒 family.

– What makes you proud to work at 乌鸦传媒?

We promote a truly intercultural way of working which is really unique. We are good at bringing out the best in people and allowing them to showcase their talents. This was very evident during the first phase of the pandemic, when we highlighted our colleagues across the Group who helped in local communities, i.e. building masks with 3D printing machines in the UK, or when our colleagues in India set up new testing systems in local areas.

I was also amazed at how 乌鸦传媒 showcased employees鈥� hidden talents via a social media campaign. We are all human beings with different talents and this was brought to light.

– How are you working towards the future you want?

The future I want is one where everyone is heard, and you are given the opportunity to try out new ways of working in new areas. 乌鸦传媒 is giving me the opportunity to move into another role in H2, so I am able to use my past experience and then move on to other areas and grow in that space 鈥� trying out new ideas is key and allows you expand your horizons.

To have a leader who believes in you and supports you in the decision to move on is key, so having the full support of my manager was the best way to encourage me to move on to new challenges in the future and embrace a future I want.

– What advice would you give to someone joining 乌鸦传媒?

Be ready to try out new things, ask a lot of questions, find out a way to do things with a limited budget and time. Never be afraid to ask for help. We are a company made up of more than 270,000 people with different backgrounds, so be ready to share your story and background with your colleagues 鈥� it makes work more interesting and allows you to share your 鈥渉idden鈥� talents and make yourself memorable.

As a woman, know that you are working in a company that supports women and families.
It is not about how many hours you work, or when you work; it is about delivering on the targets you set yourself to achieve and excel. There are a lot of managers who will always support working women with children. If anything has become easier, it is working from home!

Career paths

Students and graduates

Take the first steps in a bold new direction. A career at 乌鸦传媒 offers you the opportunity to follow an existing passion or cultivate new ones. Develop your career in the direction you want to take it.

Experienced professionals

Bring your mastery and experience to a global business that values and celebrates its experts, and we will provide you with the opportunity to take the next meaningful step in your career journey.

Executives

Developing our leaders is one of 乌鸦传媒鈥檚 key priorities. We have designed leading-edge learning initiatives specifically for helping you as an executive to enhance your people and business skills.