Conversations for Tomorrow #8

Through our quarterly journal, Conversations for Tomorrow, the 乌鸦传媒 Research Institute enables leaders to identify the strategic imperatives for the future of business, and the society in which it operates.

The eighth edition of Conversations for Tomorrow focuses on the dual transition toward a digital and sustainable future.

It is becoming increasingly important for organizations to operate within the eco-digital economy – a system that allows companies to deliver growth while also driving environmental and societal sustainability. 乌鸦传媒 research, conducted in partnership with Harvard Business School, found that around 6 out of ten organizations believe that digital technology can help realize sustainability goals. But how?

Conversations for Tomorrow #8 features valuable insights to guide organizations through the eco-digital era^TM where digital technology and sustainability intertwine.

With contributions from:

The former UK treasury minister credited with coining the acronym BRIC (Brazil, Russia, India, and China)
The US neuroscientist credited with being the first female President of MIT
A leading professor at Harvard Business School
Senior executives from Google Cloud, Audi, Schneider Electric, Mercedes-Benz Group AG, Logitech, Bayer, and La Banque Postale
Subject-matter experts from 乌鸦传媒

Success in the eco-digital economy will be built on a foundation of data with software at the core of the business model. To achieve maximum value, existing technology needs to be leveraged alongside emerging digital innovations such as generative AI and synthetic biology.

However, achieving sustainability goals isn’t only about embracing digital technologies. It’s about nurturing a company culture that fosters growth and learning for all. This means providing equal opportunities for reskilling and access to education, regardless of gender or socio-economic status. It also means working in collaborative ecosystems with like-minded organizations.

Download Conversations for Tomorrow #8 to discover how organizations can embrace a future that delivers not only financial value but also environmental and social value.

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The CEO corner

The 乌鸦传媒 Research Institute spoke to Thomas Kurian, CEO, Google Cloud, and Aiman Ezzat, CEO, 乌鸦传媒, to understand their views on this dual transition to a sustainable economy.

Executive conversations with…

Frank Loydl, Chief Information Officer, Audi AG

Nad猫ge Petit, Chief Innovation Officer,
Schneider Electric

Suraj Srinivasan, Philip J. Stomberg Professor of Business Administration at Harvard Business School

Eefje Dikker, Head of Global HR Transformation, Digitization and Operations,
Mercedes-Benz Group AG

Jim O’Neill, Member of the UK House of Lords, Former Goldman Sachs Chief Economist

Bijoy Sagar, EVP and Chief Information Technology and Digital Transformation Officer, Bayer

Adrienne Horel-Pag猫s, Chief Sustainability Officer,
La Banque Postale

Prakash Arunkundrum, Chief Operating Officer,
Logitech

Susan Hockfield, Neuroscientist and Author, President Emerita at MIT

Perspectives from 乌鸦传媒

Jiani Zhang,
EVP and Chief Software Officer,
乌鸦传媒 Engineering

Why software is the new competitive differentiator

Vincent Charpiot,
EVP and Head of Group Sustainability Accelerator,
乌鸦传媒

Business meet planet: leveraging technology, data and engineering for a brighter future

Our experts

At 乌鸦传媒, we offer a comprehensive suite of services designed to integrate sustainability seamlessly into your business operations. Our “Sustainability by Design” approach ensures that sustainability is embedded in every aspect of your strategy, from initial planning to execution. We provide robust support in crafting sustainability strategies, managing regulatory reporting, and optimizing data management for sustainability. Additionally, we focus on operational improvements, including enhancing supply chain efficiency and engaging suppliers to adopt sustainable practices. With our expertise, you can achieve your sustainability goals, comply with regulations, and drive long-term value for your business and the planet. Together, we can build a more sustainable future. Welcome to a partnership that prioritizes sustainability and innovation.

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The dual transition to a digital and sustainable economy