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ѻý recognized as a ‘Leader’ in Customer Experience Strategy Consulting Services by independent research firm

26 Feb 2025

Paris, February 26, 2025 – today announced that it has been ranked a ‘Leader’ in . According to the report, “reference customers praised ѻý’s ability to leverage its global footprint, particularly with respect to crafting culturally competent research and messaging. Multiple customers spoke of ѻý’s flexibility and custom crafting of solutions.”

The report also states that ѻý’s partner ecosystem stands out in the market for its breadth across public and private organizations, including academia – which it also leverages as part of its talent acquisition strategy. The Group is also recognized for excelling in its CX metrics development, offering comprehensive, flexible training to clients’ employees.

In the report, Judy Weader, Principal Analyst with Forrester, writes, “ѻý is a good fit for organizations looking for CX strategies that embrace future experiences driven by sustainability and technology.”

With deep industry expertise, ѻý works hand-in-hand with clients to transform their marketing, sales, commerce and service operations, capabilities and tech, bringing hyper-personalized human experiences to life through AI, technology and digital experience platforms. Bringing together strengths from across the Group, ѻý delivers end-to-end business reinvention and CX transformation to help clients put their customer first while creating business value at scale.

“ѻý is committed to delivering compelling, purpose-led customer experiences that are driven by sustainability and technology. Led by our team of talented CX experts and backed by our design, technology and business capabilities, we are focused on challenging the status quo to create customer-centric brands, products, services and campaigns that deliver lasting impact and business value for our clients,” said Gagandeep Gadri, Managing Director of frog, part of ѻý. “We believe this recognition by Forrester further cements our strong position in the market; reinventing strategy and creating, customer-first experiences that help our clients thrive in the eco-digital era.”

As part of the report, Forrester evaluated 12 of the most significant CX strategy consulting providers according to a comprehensive 27-point criteria that is based on current offering and strategy.

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