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Every consumer packaged goods (CPG) company depends on analytics to stay ahead of competitors. Data strengthens the connection between being sustainable and driving sales, justifying customer loyalty to brands that demonstrate environmental, social, and governance (ESG) credentials.

ÎÚÑ»´«Ã½ and Informatica are working with some of the world’s biggest consumer product and retail brands to make ESG data hubs a reality. Our partnership offers a wide range of benefits for organizations looking to confidently improve their ESG reporting. As a client, you gain the competitive advantage of a unified data architecture that integrates relevant cloud and on-premises data at speed and scale.  

Informatica solutions power ÎÚÑ»´«Ã½â€™s sustainability data plaform, supporting detailed analytics and continuous data quality through the Informatica Intelligent Data Management Cloud (IDMC). It provides a centralized solution with automated, AI-driven ESG data management and governance.  

The strategic partnership between the two organizations enables CPG firms the data management capabilities they need to accelerate ESG programs.

This paper explains the role of trusted data in creating reliable ESG reporting that satisfies consumer products customers, regulators, retailers, and investors.